# What is Nevent AI

Imagine asking Claude: "Which email campaign had the best open rate last month?" and getting an answer in seconds, with real data from your Nevent account. That is exactly what Nevent AI does.

**Nevent AI** connects your events CRM to Claude and ChatGPT so you can query and manage your data in plain language — without opening the admin panel, without exporting spreadsheets and without hunting through menus.

## What you can do with Nevent AI

Here are some of the questions you can ask your AI assistant once connected:

- "Show me registrations for Festival X by ticket type"
- "Which campaigns sent last month had an open rate above 30%?"
- "Create a segment with all attendees who bought a VIP ticket in 2025 but haven't opened any email in the last 90 days"
- "Schedule the 'Summer Gala' campaign for next Monday at 10:00"
- "Compare the ROAS of our Meta campaigns in March"
- "How many suppressions have we accumulated this month and what are the main reasons?"

All from the chat window of Claude or ChatGPT. Without switching tabs.

## What MCP is (without the jargon)

MCP stands for "Model Context Protocol" — an open standard that lets AI assistants like Claude or ChatGPT connect to external systems and read or modify data in real time.

Think of it as a connector. Just like you connect Slack with Google Calendar to get reminders, Nevent AI connects your events CRM to the AI assistant. When you ask a question about your campaigns or your audience, the assistant queries the Nevent data in that moment and gives you an up-to-date answer.

You don't need to know how to code to use it. The connection is set up in a couple of clicks.

## What Nevent AI covers
**Campaigns**
Query metrics, create drafts and schedule sends for email, SMS and WhatsApp campaigns.

**Analytics**
Ask about event performance, open rates, clicks, revenue and more, with filters by date, segment or ticket type.

**Audiences**
Create and preview contact segments using behavioral, purchase or interaction criteria.

**Paid media**
Compare the ROAS of your Meta and Google campaigns, analyze ad groups and attribute ticket sales.

**Short URLs**
Generate per-user tracking links, measure CTR across your campaigns and see which users clicked.

**Templates**
List and preview your email templates with real data before using them in a campaign.

## How to connect it

There are two ways to use Nevent AI:

**Recommended option — no installation.** Add `https://mcp.nevent.ai/mcp` as a connector in Claude.ai or ChatGPT. Nevent manages the entire server. You just authenticate with your Nevent account and you're done.

**Local option — for technical users.** Install the `mcp-nevent` package on your machine and connect it with your JWT key. Useful if you're building integrations or prefer full control. See the [developers section](/en/nevent-ai/developers).

## Explore by area of interest

[What you can do](/en/nevent-ai/what-you-can-do/)
  [Use cases](/en/nevent-ai/use-cases/)
  [Ready-to-use prompts](/en/nevent-ai/ready-to-use-prompts/)
  [Permissions and security](/en/nevent-ai/permissions-and-security/)
## Start using it

- [Connect Claude to Nevent AI](/en/nevent-ai/connect-claude/)
- [Connect ChatGPT to Nevent AI](/en/nevent-ai/connect-chatgpt/)
- [Frequently asked questions](/en/nevent-ai/faq/)
**Nevent AI is part of the Nevent platform:** Discover the rest of the platform at [nevent.ai](https://nevent.ai/en) or [request information with no commitment](https://nevent.ai/en/request-information).